The South Australian Government’s Economic Priority Number 4, the ‘Knowledge State’, includes the objective of increasing the number of international students studying in South Australia from 28,300 in 2013 (baseline) to 35,500 in 2017. This equates to a market share of approximately 5% (See Appendix A).
If South Australia was to achieve a market share based on its population share of 7.2%, this would equate to 46,500 international students, a significant increase on the existing target of 35,500. Achieving market share is not a particularly ambitious target given the economic challenges faced by the State. If South Australia was to seek to outperform its average and achieve a target of 10% market share, this would equate to 64,518 students studying in SA.
